Employer: GlaxoSmithKline Consumer Nig Plc
- Vacancy - Patient Access Manager
- Ref No: 240214-3
- Location: Ilupeju, Lagos State
- Reporting To (Job Title): Marketing Director
The Company
GlaxoSmithKline Consumer Nigeria Plc is one of Africa's largest consumer healthcare companies, producing leading brands
such as Lucozade, Ribena and Panadol.Patient Access Manager at GlaxoSmithKline (GSK) Nigeria Plc.
GSK is recruiting to fill the position of:
Vacancy - Patient Access Manager
Job Purpose/Scope
Job Purpose/Scope
This job exists to develop and implement strategic brands plan to achieve revenue, profit / market share and life cycle objectives for brands in the Access portfolio within Anglophone West Africa.
Key Responsibilities
To successfully manage products in the Access portfolio
Develop strategies and tactical plans for the sales team and ensure implementation.
To review brand strategy periodically, to exploit positive changes in environment or to effectively manage constraints to its implementation for the achievement of brand / portfolio objectives.
Manage external agencies to ensure that appropriate, accurate and timely brand messages are communicated to the right target audience, using the most appropriate cost-effective medium
Design, develop and dispatch relevant brand promotional materials to the field force in a timely manner
Effectively manage medical, regulatory and marketing information on brands to achieve portfolio objectives in line with international medical marketing code and GSK global policy
To generate necessary data required for market and brand building, and brand planning across life cycles.
Ensure strict adherence to medical governance and quality management related issues.
Qualifications, Experience
Bachelor degree, major course of study in pharmaceutical sciences
At least 5 years work experience in a marketing/brand management role within the pharmaceutical industry
Possess knowledge of the pharmaceutical industry
Competencies
Strategic marketing/brand management skills
Product / technical knowledge
Communication / Presentation skills
Computer literacy skills
Ability to successfully market brands in a market where majority have low purchasing power. Effective customer targeting is required.
Ability to manage brands in an environment that has little or no reliable data for planning
Ability to effectively manage brands in an unstable social, political and economic climate
Ability to lead cross-functional teams to achieve brand / portfolio
How To Apply
Interested and qualified candidates should:
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Application Deadline Date
9th March, 2014.