Employer: Airtel Nigeria
The Company
Airtel Nigeria (Airtel Networks Limited), a leading mobile telecommunication services provider in Nigeria and a member of Airtel Africa Group.
Vacancy - Trade Marketing Manager
Location: Lagos
Location: Lagos
The Job
Support in the formulation of trade marketing strategy for Airtel Nigeria and ensuring effective delivery of agreed strategy through regional teams.
Key Accountabilities
Trade visibility management & execution
Use of trade insights to drive strategic visibility initiatives
Develop picture of success (PICOS) standards for Regions and oversee implementation
Build and sustain relationship with Local Council Authorities
Ensure adequate budgetary provisions for all zones
Ensure monthly reporting and market intelligence on key trade visibility initiatives of own brand and competition
Minimise waste by ensuring optimal utilization of branding collaterals (merchandising items & SMGAs) in the zone
Timely sourcing of quality brand collateral
Forecasting of collateral as per PICOS standards
Sourcing of collateral as per monthly deployment targets
Inspect and ensure quality of collateral materials
Ensure effective POS Management and creation of awareness for key campaigns and promotions in the trade
Defining type of collateral to be used in trade.
NFA & P.Os (note for approval document and purchase order) for support collateral.
Ensure placement and monitoring of material through agencies or sales team.
Removal of materials on expired campaigns.
TM leveraging and Optimisation of all event and sponsorship platforms in the zones.
Ensure creation of an efficient and effective sales force canvasser team.
Ensure appearance of sales canvassing team are standardized for consistency across the regions pan Nigeria.
Through regular monitoring manage/coordinate the 3PV/sales canvassing agencies to deliver an effective and efficient work force.
Ensure best practices through regular training of the sales canvassing workforce.
Working with internal and external customers to drive end to end flawless implementation and campaign execution.
Many initiatives will always have an Operating Countrywide angle, It is imperative to ensure that all the departments/verticals and partners are fully aligned to support all initiatives and ensure that all initiatives are effectively implemented.
Desired Skills and Experience
Educational Qualifications & Functional / Technical Skills.
Bachelors in Marketing or related discipline
Post graduate in marketing would be an added advanta
Masters in Business Administration would be preferred additional qualification dependent on experience
Relevant Experience.
Minimum of 5 year experience in marketing strategy, activations and channel branding preferably from FMCG industry
Excellent command of English language.
Excellent organizational, communication skills, and attention to detail.
Advanced proficiency in Microsoft Word, Excel and Power point.
Technical Marketing skills
Excellent Analytical Skills
Other requirements
Good organizational and planning capabilities
Innovative and quick thinking capabilities
Adaptability
Innovation
Must be a good collaborator/Team player
How To Apply
Interested qualified candidate should;
Click HERE To Apply Online
Application Deadline Date
25th July, 2014.
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